News Summary
Charleston-based jewelry designer Hart Hagerty has partnered with Lands’ End to launch an innovative tote bag that blends American heritage with modern design. Featuring the phrase ‘carpe disco,’ the tote encourages a lively approach to life and allows for personalization with charms and beads. This collaboration celebrates the rich culture of Charleston while emphasizing a contemporary aesthetic, aligning both brands’ philosophies. The tote bag is available for purchase online and at Hagerty’s HART shop on King Street, reflecting a growth trend in fashion to combine tradition with personalization.
Charleston
Charleston-based jewelry designer Hart Hagerty has launched a unique tote bag in collaboration with Lands’ End, merging American heritage with a contemporary twist. The tote, which features the embroidered phrase “carpe disco,” encourages a joyful and fulfilling approach to life, reminiscent of the famous saying “carpe diem.” This partnership not only highlights both brands’ commitment to celebrating culture and heritage but also signifies a blend of past appreciation and present-day vibrancy.
Collaboration Details
Debuting on a Friday, the tote bag allows buyers to personalize their product with an array of charms and beads. This customization option adds a personal touch to the item, making it not just a fashion statement, but a reflection of each wearer’s individual style. The collaboration showcases Hagerty’s knack for combining traditional elements with modern aesthetics, ultimately creating a product that resonates with consumers who value both history and innovation.
Brand Philosophy
Hart Hagerty, a seventh-generation native of Charleston, emphasizes the idea of merging heritage and hedonism in her work. The tote bag encapsulates the spirit of Charleston, highlighting the city’s rich history while celebrating its lively and contemporary culture. By collaborating with Lands’ End, Hagerty aims to broaden the visibility of her brand, HART, and convey its message on both national and global stages. The ethos of her brand aligns closely with that of Charleston, which balances an appreciation for the past with a passion for the present.
Lands’ End Background
Lands’ End, initially a mail-order yachting supply company founded in 1963, has since evolved into a quintessential American brand known for its durable and stylish offerings. The company has a strong legacy in providing quality merchandise and maintains a commitment to craftsmanship, aligning well with Hagerty’s vision for her tote bag. This collaboration with HART shows how established brands can partner with local designers to create products that reflect not just quality, but also cultural storytelling.
Availability
The specially designed tote bag, along with other collaboration products, is available for purchase online and at the HART shop located on King Street in Charleston. This opportunity allows local consumers and visitors alike to obtain a piece of Charleston craftsmanship that celebrates both heritage and current trends.
Conclusion
The collaboration between Hart Hagerty and Lands’ End reflects a growing trend in the fashion industry where heritage and modern aesthetics converge. With its emphasis on customization and personalization, the “carpe disco” tote bag is more than just a fashion accessory; it is a celebration of Charleston’s vibrant culture and history. By marrying traditional craftsmanship with contemporary design, this partnership not only enhances the visibility of HART but also reinforces Lands’ End’s commitment to American heritage and quality.
Deeper Dive: News & Info About This Topic
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Additional Resources
- ABC News 4
- Wikipedia: Charleston
- WTMA News
- Google Search: Charleston jewelry design
- Lucky Dog News
- Google Scholar: Charleston designer
- Style Blueprint
- Encyclopedia Britannica: Charleston
- House Beautiful
- Google News: Charleston fashion
- Veranda
Author: STAFF HERE CHARLESTON
The CHARLESTON STAFF WRITER represents the experienced team at HEREcharleston.com, your go-to source for actionable local news and information in Charleston, Charleston County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Spoleto Festival USA, Charleston Wine + Food Festival, and the MOJA Festival. Our coverage extends to key organizations like the Charleston Metro Chamber of Commerce and the Charleston Museum, plus leading businesses in tourism and maritime industries that power the local economy such as South Carolina Ports Authority and the Charleston Visitor Center. As part of the broader HERE network, including HEREaiken.com, HEREbeaufort.com, HEREchapin.com, HEREcharleston.com, HEREclinton.com, HEREcolumbia.com, HEREgeorgetown.com, HEREgreenwood.com, HEREgreenville.com, HEREhiltonhead.com, HEREirmo.com, HEREmyrtlebeach.com, HEREnewberry.com, HERErockhill.com, HEREspartanburg.com, HEREaustin.com, HEREcollegestation.com, HEREdallas.com, HEREhouston.com, and HEREsanantonio.com, we provide comprehensive, credible insights into South Carolina's dynamic landscape.
